Hosting Pickleball Tournaments: Insights from Matthew Sewell

Welcome to the PB360 blog! 🎉 Today, we’re diving deep into hosting pickleball tournaments, sharing valuable insights from our recent podcast episode featuring Matthew Sewell, a passionate pickleball player and tournament organizer. If you’re looking to host your own pickleball event, you’re in the right place! Let’s explore Matthew’s journey, challenges, and tips for running a successful tournament.

Want to learn more? 🎧 Check out our full episode: https://youtu.be/5nh27NEzILI

Who is Matthew Sewell? 🏓

Matthew Sewell is not just a pickleball enthusiast; he comes with a wealth of experience from his background in ultimate Frisbee. Having organized tournaments for over 15 years, Matthew has a keen understanding of what it takes to run a successful event. He transitioned to pickleball about three years ago and quickly became involved in hosting pickleball tournaments, bringing his organizational skills and passion for sports to the pickleball community.

The Motivation Behind Hosting Tournaments

Matthew’s journey into hosting pickleball tournaments began with a desire to combine his love for the sport with his organizational expertise. He partnered with the Walnut Creek Pickleball Club, a nonprofit organization facing challenges with their home court and looking to raise funds for new facilities. This partnership led to the creation of the Summer Fest tournament, aimed at supporting the club and its future endeavors.

Planning Your First Tournament: The Experience

From Planning to Execution

Matthew shared that hosting pickleball tournaments for the first time was a completely different experience compared to his previous events in ultimate Frisbee. The dynamics of pickleball, with smaller teams and a more nimble structure, allowed for a more flexible registration process. However, this also meant that last-minute planning became a significant part of the experience.

One of the key takeaways from Matthew’s experience was the importance of having a solid plan in place. He emphasized that while flexibility is crucial, having a clear timeline and structure helps in managing the chaos that can arise during tournament day.

The Role of PB360 in Hosting Tournaments

Working with PB360 was a game-changer for Matthew. He highlighted how our platform provided support at every stage of hosting pickleball tournaments, helping alleviate stress and ensuring smooth operations. From technical challenges to operational issues, having a reliable partner made a significant difference in the overall experience.

Challenges Faced During the Tournament

Scheduling Woes in Hosting Tournaments

One of the biggest challenges Matthew encountered while hosting pickleball tournaments was getting the schedule out and ensuring players were assigned to the right courts. He admitted that waiting for players to check in before creating the schedule led to a bottleneck, causing confusion among participants.

To overcome this, Matthew and his team utilized volunteers to guide players and report scores, which helped streamline the process. Having a point of contact on each court made it easier for players to get the information they needed, reducing anxiety and improving the flow of the tournament.

Last-Minute Registrations

Matthew noted that last-minute registrations were a common occurrence, especially in the Bay Area where players have many options. He suggested that cutting off registration earlier could empower players with information sooner, allowing them to plan accordingly. This would also help tournament directors manage logistics more effectively.

Key Features of PB360 That Made a Difference

The Kiosk Feature for Hosting Tournaments

One standout feature of the PB360 platform that Matthew loved was the kiosk feature. This allowed players to see real-time updates on court assignments, which was incredibly helpful for both participants and organizers. It’s similar to checking flight information at an airport—players could easily find out where they needed to be and when.

Backend Support for Tournament Management

Matthew also appreciated the robust backend support provided by PB360. Features like transaction tracking and withdrawal management helped streamline operations, allowing the team to focus on delivering a great experience for the players.

Looking Ahead: Future Tournaments

Planning for the Next Event

After successfully completing his first tournament, Matthew is already looking ahead to future events. The Walnut Creek Pickleball Club is planning another tournament for April 2025, and Matthew is excited to experiment with new formats and ideas. He mentioned the potential for boutique events and different scoring systems, which could add variety to the tournament experience.

Lessons Learned from Hosting Tournaments

Reflecting on his first tournament, Matthew emphasized the importance of early planning and resource management. He advised future tournament organizers to start recruiting participants and volunteers well in advance. Building a strong network of support can make a significant difference in the success of the event.

Advice for First-Time Tournament Hosts

Start Early in Hosting Tournaments

Matthew’s first piece of advice for anyone looking to host a tournament is to start planning as early as possible. Whether it’s sending out emails or gathering resources, the sooner you begin, the better prepared you’ll be. He noted that waiting until the last minute can lead to unnecessary stress and complications.

Leverage Your Community for Support

Another crucial tip is to tap into your community for support. Many people have resources—like tents, tables, and scoreboards—that they’re willing to lend. By reaching out and communicating your needs, you can gather everything you need without breaking the bank.

Measuring Success in Hosting Tournaments

The Next Event as a Measure of Success

For Matthew, the true measure of success is whether participants return for future events. He believes that if players enjoyed their experience and felt valued, they’re more likely to come back. Gathering feedback and making improvements based on participant experiences is key to building a successful tournament series.

Building a Strong Pickleball Community

Matthew’s insights remind us that hosting pickleball tournaments is not just about the event itself; it’s about building a community. By fostering connections and encouraging participation, we can create a vibrant pickleball culture that thrives on enthusiasm and support.

If you’re inspired to host your own pickleball tournament, remember to leverage the tools and resources available to you. At PB360, we’re here to help you every step of the way.


Ready to Get Started? 🚀

If you’re looking to take your pickleball tournament to the next level, give PB360 a try! Our platform is designed to make tournament management easier and more efficient, allowing you to focus on what really matters—creating an unforgettable experience for your players. Visit us at PB360.me and let’s get started on your next tournament adventure!

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